Featured Blogs

  • The Power of Perceived Value

    The Power of Perceived Value

    In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

  • Case Study: A Picture is Worth...a Nice Donation

    Case Study: A Picture is Worth...a Nice Donation

    Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

  • How Promo Products Can Make a Lasting Impression

    How Promo Products Can Make a Lasting Impression

    How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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